Info
With over 5 years of experience in graphic and visual design, collaborated with diverse brands, architects, and festivals, specializing in web design and development, with a keen focus on UI/UX principles. Passionate about creating visually stunning digital experiences that resonate with audiences and drive engagement.
Experiences
Sep 2020 -
Studio So-Alt / Visual Designer & No-code Developer
- Designed and Developed websites using Webflow & Framer, leveraging advanced knowledge of the Finsweet’s Client-first class naming system to ensure efficient project structuring and maintainability.
- Generated process flows and sitemaps to enhance project clarity and organization.
- Designed websites and design systems, while also creating components in Figma to ensure cohesive visual experiences and facilitate smoother development processes from Figma to Webflow.
- Created widgets, buttons, icons, illustrations, and animations according to the design system to ensure consistency and enhance user engagement and experience.
- Designed a wide range of digital assets including webpages, banners, graphics, videos and animations.
- Collaborated with design and marketing teams to translate ideas into functional websites, applying fundamental UX/UI principles for cohesive visual and content alignment. Provided valuable insights and technical expertise during project conceptualization, shaping project direction and scope.
- Translated high-fidelity mockups into functioning Webflow websites, meticulously ensuring alignment between design and development elements.
- Applied optimized and easy-to-use CMS collections to ensure efficient content management and scalability of Webflow projects by the projects team after the handoff.
- Integrated third-party services (Shopify, Hubspot, Zapier, Airtable etc.) and APIs into Webflow projects, enhancing functionality and streamlining workflows. Implemented conversion tracking for forms and advertising platforms to optimize performance and inform strategic decisions.
- Utilized custom low code solutions within Webflow using HTML, CSS, and JavaScript frameworks to meet unique project requirements and enhance functionality.
- Ensured cross-browser compatibility and troubleshooted issues to deliver seamless UX across various browsers and devices.
- Enhanced website structure for speed, visibility, UX, and scalability, following best web development practices, including optimization for speed, accessibility, and SEO, based on Google Lighthouse metrics.
April 2018 - Sep 2020
Gigology / Visual Designer
- Created brand presentations for sponsorship pitches within brand guidelines and messaging to effectively showcase the company's value proposition and partnership opportunities.
- Designed and developed a website using Squarespace to collect leads for event attendance and created email campaigns targeting contact lists.
- Conceptualized and designed event visuals aligned with brand guidelines.
- Edited video content for event promotion, blending footage, music, and graphics.
Skills
Graphic Design
Visual Identity Design
Style Guides
Visual Identity Design
Style Guides
Website Design & Development
Design System
Wireframes & Mockups
Design System
Wireframes & Mockups
Content Creation
Motion Design
Videography & Editing
Motion Design
Videography & Editing
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Adobe Creative Suite
Figma
Figma
Webflow
Framer
Shopify
Instant Page Builder
Wordpress (Elementor)
Framer
Shopify
Instant Page Builder
Wordpress (Elementor)
Hubspot
Zapier
Zapier